Pure, natural, strong-smelling and full-flavoured! Made with 100% beef, it's a single-ingredient dog treat that's high in protein and low in fat. Gluten and grain free and ideal for dogs of all sizes and breeds.
Grain free. Meaning, the only ingredients are what nature intended — meat, vital organs, and bones – which means more protein and fewer soluble carbohydrates.
High in protein. Most dogs have a fast metabolism (quicker than ours), so try beef treats that keep their energy levels up.
What's goes in.
Just beef meat. 100% single-ingredient, and nothing else.
What's kept out.
Grains, additives, fillers, and any preservatives.
Did you know?
Did you know that many dog treats do little to help your dog stay healthy and happy? In fact, many contain bad things that won’t do your doggo any favours. WAG treats are pure, through and through, offering benefits for every part of your dog’s health. Like being good for the gut, helping maintain healthy hips and joints and promoting healthy teeth and gums.
Made in Melbourne.
WAG isn’t about (just) spoiling your dogs. It’s about treating them to what’s best. And that’s natural dog treats, made from air-dried, single-ingredient meats with no artificial preservatives, no added salt or sugars or glycerides. 100% natural. But not all treat companies have been good boys. In fact, many put bad things into their treats that won’t do your doggo any favours. That’s why WAG founder, Jeremy Goldman, started working with local Australian butchers and selling one of the first Australian-made, all-natural dog treats at Melbourne markets ten years ago. Today, they’re committed to treating dogs to good health, helping the modern pet parent make sustainable and ethical choices.